
Founded in 2017 by James Jelks, Florez Wines is a Santa Cruz specialty producer committed to old world techniques and minimal intervention winemaking. They practice organic and dry farming, ferment with native yeasts, and bottle without filtering or sulfur additions—letting the wine speak for itself.
A Santa Cruz County producer founded in 2017 by owner-winemaker James Jelks, working with a diverse range of varietals using organic, dry-farmed fruit, native yeasts, and minimal-intervention techniques across small-batch wines priced from $25 to $75.
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