7 Cellars was founded by John Elway and business partner Jeff Sperbeck in partnership with winemaker Rob Mondavi Jr. Located in Napa's Oakville region, the winery crafts Cabernet Sauvignon, Chardonnay, Pinot Noir, and Petit Verdot across two collections: Elway's Reserve, launched in 2013–2014, and The Farm Collection, introduced in 2020.
Celebrity-backed Napa winery (John Elway, Rob Mondavi Jr.) operating in the premium tier with a two-collection strategy: accessible Farm Collection at $30 and reserve-level wines reaching $65-200. Oakville Cabernet Sauvignon focus suggests classic Napa style with broad varietal range.
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